Call 440-466-4417 for information
A day-long workshop, presented by the Ohio Wine Producers as a supplement to the 2024 Ohio Grape and Wine Conference, will begin at 9:00 am with panels of experts addressing business and marketing considerations to ensure success. Several guest speakers will address the major topics, and some very valuable information will be addressed via handouts. [some topics and times subject to change]
9:00: Meet and Greet
9:15: So you want to open a winery OR first-year considerations video [will assess group]
9:45: Business consideration handouts and discussions – a plethora of key information to get you started on the right track
o Contact list – handout
o Accountants - considerations before you select an accountant – handout
o Benefits and obstacles with sole proprietorships, LLC vs. corporations - handout
o Succession planning – handout
o TTB Appellations of origin information - information on COLA applications – handout
o Winery farm exemptions/ Attorney General Opinion on Marketing – discussion
o Temporary permit requirements – highlights discussion
o Tasting opportunities and limitations – handouts and discussion
o Crisis management – handout
o FSA offices – handout
o Association member benefits booklet – handout
o Links to 16 videos for planning and soon-to-open wineries: Intro to the business, first year, zoning, financing, permitting and labels, establishing a vineyard, developing a business plan, developing a marketing plan, sourcing equipment for the winery, insurance, sourcing equipment and vines for a vineyard, dollars and sense decisions on how to sell, tasting room training, working with distributors, applicable temporary permits
o Links to Lauren Fiala series for consumers use: Chardonnay, Riesling, Meritage, Rose, Ice Wine, Sparklers, Pinot Gris, How to Taste, How to Open a Bottle of Wine, Frost in the Vineyards, Wine and Cheese
10:40: Financing – OWPA Video series
11:00: Dealing with EPA and other regulatory health and safety organizations – pre-recorded – Patrick McGrath
11:25: Insurance needs and considerations – Anna Hall Stroud, Paul Hall Insurance
12:15: Lunch –
1:15: Todd Steiner’s book highlights – Todd Steiner, OARDC
1:25: Develop a plan for your tasting room: Strategies and considerations - Kathy Kelley, Penn State
2:15: Label design and development – speaker TBA
2:45: Creating a workable marketing plan – Donniella Winchell, OWPA
3:30: KSUA Viticulture and Enology Degree and certificate – Lori Lee, KSUA
3:45:: License to Steal March 14-16 – Lancaster PA
4:00: Informal winery veteran panel – learning for their successes and mistakes – Panel tba
5:30 -6:30: WINE, SNACKS, CONVERSATION AND FUN